[Updated: January 23rd 2009]
Sponsorship with UnderwearFanatic.com
Hello and welcome to UnderwearFanatic.com. We are the fastest growing men's underwear and men's swimwear blog on the internet quickly becoming recognized for our innovative way of blogging about what we are Fanatic about! We are very pleased that you are considering being a sponsor with us and we hope that we can help you build your business by driving more customers to you and by promoting your website and products.
We are very excited by how successful we have been here on UnderwearFanatic. Since our launch on February 1st we have continued to increase visitors to our site each month. With visitors from every section of the globe your business will be exposed to people from all over the world. We have been working very hard to bring traffic to our site to continue to add value to you the advertiser.
Fanatic Sponsors – Right Side Bar
There are always available spots to choose from in the Fanatic Sponsor section. This is an excellent opportunity for any size business to advertise and draw customers to your site. Email bradyuf@underwearfanatic.com if you are interested in advertising as a Fanatic Sponsor. We will work closely with you until you are 100% satisfied with your listing and its placement.
Here is a breakdown of our pricing:
For general placement of a banner ad on UnderwearFanatic, [Effective April 2nd we will no longer be using the CPM rate method please email us at bradyuf@underwearfanatic.com for a current rate sheet for advertising on UnderwearFanatic] we will use a Cost Per Impression approach based on every 1,000 visitors. With our CPM, you set a base rate for how much you will pay per thousand visits to UnderwearFanatic, and each month, your invoice is based on a calculation of the rate multiplied by the number of thousands of hits UnderwearFanatic received the prior month.
For example, if your rate was $1 per thousand and our monthly visits are 10,000, your monthly banner ad would cost $10. This benefits you in that if our traffic goes down you pay less, but if our traffic goes up you will pay more. This gives us an incentive to keep our traffic up, therefore giving your ad more exposure.
Your placement as one of our sponsors is based on the CPM rate your choose. The higher your CPM, the higher you will be on the site. This allows for placement based on what you're willing to pay for your banner. [You will then be invoiced each consecutive month on the 1st thereafter at the same rate unless we are otherwise notified. Also you can chose to be a Fanatic Friend (see below)]
On the 1st of each month we will send you a Paypal invoice based on your rate. Payment is due by the 5th of each month. The UnderwearFanatic monthly visitor tracking will be based on the tracking software of our choice, and right now we get our numbers from Google Analytics. Rate increases are determined by the amount of traffic our site receives. Upon request, we will give you a screenshot from our tracking program so you can see our visitor totals.
(Note: Each sponsor has a desire to be at the top of the page however we can make no promises that your banner will remain in a top position if another advertiser wants a higher rate they may claim a top spot. We will try to make every effort to help you get into a position that you are happy with.)
To get started under the our advertising banner program, simply email us at Bradyuf@underwearfanatic.com, send us a banner no wider than 150 pixels wide and 250 pixels tall (banner size is based on position and cost please email us for more detail). If you start in the middle of a month, we will prorate your invoice for that month, and your first full invoice will be sent the 1st day of the next month.
Fanatic Friends
If you have a site you want to promote and have a set budget you may want to become a Fanatic Friend. There are 3 Fanatic Friend spots and are all flat-rate spots if you chose to have your ad run here you will pay based on the spot you chose. These are the most valuable spots on our site due to the position on our blog. These banners can be no wider than 150 pixels and no taller than 600 pixels. [April 2nd, 2008 - Currently All Three Fanatic Friend Spot are taken however if you are interested in advertising here we can place you on a waiting list so if a spot does become vacant]
1st spot: Write bradyuf@underwearfanatic.com for current rates
2nd spot: Write bradyuf@underwearfanatic.com for current rates
3rd spot: Write bradyuf@underwearfanatic.com for current rates
If you chose a spot and it's the middle of the month your first month will be pro-rated. Each month there after will be invoiced on the 1st of each month through Paypal. If you have any questions on our Fanatic Friends spots please e-mail bradyuf@underwearfanatic.com
Need a banner?
We can help if you need a banner created for your advertising needs let us know by emailing me at bradyuf@underwearfanatic.com. We will design a banner to your specifications.
Banner pricing:
Larger Banners - Email for Pricing*
150 x 250 - $50.00
150 x 150 - $25.00
*Larger banners can be quoted
Once your banner is sent to you and you are happy with your banner we will send the file to you so that you may use your banner on other sites as you wish.
Product Reviews:
If you are a brand or store you can have us review your underwear, swimwear, or clothing line. We will promote your product by doing a one of a kind review unlike anything else out there. If you want to inquire about a review email us at maxuf@underwearfanatic.com and we will get you the appropriate address to send samples too.
Again thank you for considering us for your advertising needs. Please make sure to check back often as we will be updating this post as our site grows and changes!
Thanks,
Max & Brady
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