Baskit introduces new Ribbed Collection

Combined with the amazing feel of the brand’s unique 100% cotton ribbed fabric, BaskitWear has created a new signature style for men this winter that delivers amazing comfort and style.

“Ribbed fabric is certainly not new to men’s underwear. However, we wanted something unique to Baskit, so we worked directly with a fabric mill to create our own ribbed stitch using our standard, high quality 100% cotton,” said Eric Schwers, Baskit’s CEO and Head Baskit Maker.  

The difference between this and other ribbed stitch fabric is the “five over two” wide-ribbed design. This wide ribbing provides amazing coverage, support and comfort and offers a very masculine look. The Ribbed collection is accented with the brand’s signature orange at the hem and finished with a waistband reminiscent of an old-school jockstrap. Baskit’s Ribbed collection comes in three colors (Palm Green, Phantom Black and Blanc de Blanc White) and four distinct styles, including its amazing new jockbrief. It’s 50% jock, 50% brief and 100% hot!

Available in Baskit’s one of a kind jockbrief, low-rise trunk and boxer brief, as well as a form-fitting tank tee. ($18-$21; baskitwear.com, or at fine retailers near you).